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Using Applied Technology To Improve Franchise Development
October 17, 2017
Better data means better candidates and better system growth
Good News! – October 2017
October 16, 2017
So many good things are happening so quickly in franchising these days, it's hard to keep up (even for us!). So welcome to "Good News!" - our monthly roundup of franchise growth, finance, international expansion, milestones, and other positive news from franchisors large, medium, and emerging.
Be Human: Reputation Management in a Digital World
October 14, 2017
Chipotle was soaring along, the envy of many for its rapid growth, committed fan base, and growing reputation as the next big thing.
Social Media Marketing at the Local Level: Paul Davis Restoration
October 9, 2017
How Paul Davis Restoration uses social media to market at the local level
Social Media Roundup: October 10, 2017
October 8, 2017
Social media marketing news you can use. This week: 1) Can virtual reality make the dreams of CMOs come true?; 2) Search ad spending continues its migration to mobile; 3) There's no such thing as too much email marketing!; 4) Taco Bell's new line of branded clothing targets Gen Z.
Joint Employment: Better News is Around the Corner
October 7, 2017
Labor Secretary Alexander Acosta recently announced that he was withdrawing from the Obama administration's interpretation of joint employment.
Just One More Week to the Leadership & Development Conference
October 2, 2017
19th Leadership & Development Conference is right around the corner
Create Trust with Candidates Through Authenticity
October 1, 2017
Is your sales team "trust worthy"?
Customize It!: 6 Brands Tackle Consumer Marketing Challenges
September 30, 2017
When Scott Hilary arrived at Monster Tree Service in 2014, its website was almost primitively basic: one paragraph and one photograph. With that level of online marketing, it's no surprise that the company had just a handful of franchisees.
How To Expand Your Brand's Reach with Localized Marketing
September 25, 2017
Grow your system through local-level campaigns

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